Cremansky & Company
Data-driven Sales Consulting
Cremanski & Company is a leading sales consulting firm in Germany, specializing in revenue acceleration and sales strategy. The goal was to revamp the website to enhance its user experience, improve conversions, and establish a strong digital presence. The redesign needed to be modern, professional, and conversion-driven, aligning with industry best practices while maintaining a seamless user journey.
My Responsibilities
Website Redesign & UI/UX Optimization
- Conducted a complete redesign to improve aesthetics, usability, and engagement.
- Developed a clean, structured layout that enhances brand credibility and simplifies navigation.
- Improved mobile responsiveness to ensure a seamless experience across all devices.
Webflow Development & Performance Enhancements
- Rebuilt the website in Webflow, ensuring a scalable and efficient framework.
- Optimized animations and interactions to enhance user engagement without affecting performance.
- Improved site speed and performance, leading to lower bounce rates and better retention.
Conversion Rate Optimization (CRO) & A/B Testing
- Implemented strategic A/B testing for CTAs, landing pages, and forms to maximize conversions.
- Optimized lead generation forms, resulting in improved submission rates.
- Applied data-driven CRO techniques, leading to a significant increase in conversions and engagement.
Results & Impact
- Improved user experience, making navigation intuitive and engaging.
- Increased lead conversion rates through CRO-driven optimizations.
- Enhanced site performance, ensuring a smooth and fast user experience.
- Strong brand positioning, reinforcing Cremanski & Company’s authority in sales consulting.